Ideal Auto sets up a first-level overseas business department, targeting the Middle East and Central Asian markets

Ideal Auto recently announced the establishment of a first-level overseas business department, led by Wang Jin, who reports directly to Zou Liangjun, senior vice president of sales and service. The company will focus on developing the Middle East and Central Asian markets and consider entering the Latin American market. It plans to establish a direct sales model and a dedicated after-sales service network in these regions, and start overseas market deliveries from the fourth quarter, with the first batch of models including Ideal L9 and Ideal L7.