What are the technical difficulties of AR-HUD? What are the competitive advantages of Crystal?

2021-11-17 00:00
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Crystal Optoelectronics: First, the optical design and mass production of AR-HUD products are completed independently by Crystal, and many small companies do not have the optical design and mass production capabilities; second, the requirements for automotive products and consumer products are different, and there are strict certification links; third, vehicle manufacturers will require suppliers to have certain financial strength. Crystal can meet the needs of vehicle manufacturers in terms of mass production and manufacturing capabilities, independent product design and development capabilities, and financial strength. 4. Q: How is the company's gross profit margin maintained? A: The market competition in the optical industry is fierce, and the gross profit margin of optical products is maintained at 20%-25%, which is a relatively reasonable level. New products have certain technical barriers due to their complex process technology, so there will be higher bargaining and gross profit margin space. 5. Q: What is the current financial situation of the major shareholder Xingxing Group? A: Xingxing Group is the largest shareholder of Crystal and has always maintained a good cooperative relationship with Crystal. Although Xingxing Group's early industrial expansion affected some of its cash flow, after active asset cleanup and industrial layout adjustment, there is no problem with its current financial situation.