Lexus global sales hit new highs, with strong performance in North America and Europe

On February 1, 2024, Lexus announced its global sales data, showing that its global sales reached 851,214 units, a year-on-year increase of 3.3%, breaking the brand's historical sales record. Among them, sales in North America were 379,589 units, a year-on-year increase of 6.7%, sales in Europe were 82,571 units, a year-on-year increase of 19.3%, and sales in Asia were 237,335 units, a year-on-year increase of 0.3%. Although sales in the Chinese market increased by 0.3% year-on-year to 181,906 units, sales in the East Asian market fell by 2.4% year-on-year to 42,872 units. In addition, sales in the Japanese domestic market were 86,070 units, a year-on-year decrease of 9.1%, and sales in the Middle East market were 45,013 units, a year-on-year decrease of 3.1%.