Changan Automobile's new energy brand sales target completion rate is low

According to the latest performance report, the sales target completion rates of Changan Automobile's three new energy brands - Deep Blue, Changan Qiyuan and Avita - in the first half of this year were not satisfactory. Specifically, Changan Qiyuan's target completion rate was 29.2%, Deep Blue was 30%, and Avita was 32.2%, all lower than expected. Deep Blue achieved revenue of 13.981 billion yuan and a net loss of 739 million yuan in the first half of this year; Avita achieved revenue of 6.152 billion yuan and a net loss of 1.395 billion yuan. The two new energy brands that are still unprofitable and the sharp increase in sales expenses have dragged down Changan's overall profitability.