Dongfeng Peugeot Citroen Automobile's sales volume is declining, and it hopes that the world's brands will turn the situation around

In recent years, Dongfeng Peugeot Citroen Automobile's sales have continued to decline, with sales of only 68,319 vehicles in 2024, a year-on-year decrease of 15%. Sales in the first four months of 2025 further declined by 20.2% to 20,355 vehicles. Faced with difficulties, Dongfeng Peugeot Citroen Automobile hopes to reverse the trend of being gradually marginalized by launching the Shijie brand and its first model Shijie 06, relying on Dongfeng's vehicle platform and intelligent network technology, as well as the French chassis tuning capabilities.