BYD executives explain price war

Zhang Zhuo, head of BYD Ocean Network, recently expressed his views on the price war, emphasizing that BYD does not participate in price competition at the expense of product quality. Its cost optimization benefits from a strong full industrial chain layout, such as independent research and development and production of core components such as batteries, motors, and chips. Last year's sales of 4 million vehicles gave BYD a significant cost advantage in R&D investment.