Great Wall Motors accelerates its ultra-luxury car strategy

Great Wall Motors has launched a bidding process for its Super Luxury Car BG brand planning and user activity projects, with a contract period of October 2025 to October 2027. The bidding process requires teams to have experience working with peer brands such as Porsche, Rolls-Royce, and Aston Martin, as well as proven track records of luxury or super luxury car user activity.