Li Auto adjusts its strategy: closing inefficient stores and launching a new "store manager car presentation" model.

Facing a 25.7% decline in per-store deliveries by 2025, Li Auto has decided to close some inefficient stores and launch a "Store Manager's Car Presentation" sales model. This model aims to improve sales professionalism and enhance user experience. Simultaneously, Li Auto is adjusting its product line, merging range-extended and pure electric vehicles and simplifying SKUs to improve management efficiency. Furthermore, Li Auto plans to develop its own intelligent driving chip, the M100, to further enhance product competitiveness.