BYD launches new sub-brand "Linghui" to focus on the corporate travel market.

BYD officially announced the launch of its new sub-brand "Linghui," its fourth sub-brand following Formula Leopard, Denza, and Yangwang. Linghui will focus on the B2B market, such as ride-hailing, taxis, and corporate vehicles, differentiating itself from the personal passenger vehicle market and establishing an independent channel system.