Nezha Auto CEO Zhang Yong responded to the controversy over the name change and emphasized the importance of the name change

Nezha Auto CEO Zhang Yong released a video on the TikTok platform, responding to the controversy over the name change of Nezha Auto. He said that although the Nezha brand name has personality and characteristics, there is still room for improvement in operations. He emphasized that the name change is a complex and important process that needs to consider multiple factors such as brand registration, declaration, overseas markets, and the transition of new and old customers.