BMW will conduct in-depth cooperation with Chinese companies in the fields of AI, intelligent voice interaction, etc.

BMW Group announced that the mass-produced version of BMW's first panoramic iDrive, first proposed in 2023, will be released at the 2025 CES in January. BMW will work with Chinese technology companies to optimize voice engine technology, enhance the information retrieval and system response capabilities of the smart cockpit, and expand smart application scenarios in the fields of voice, navigation, entertainment, and information.