Company L: eager for quick success and instant benefits, lacking bottom line

Company L, a supplier engaged in traditional vehicle-mounted business, showed an attitude of quick success and instant benefits when planning its smart cockpit business. The company's senior leaders ignored the company's procedures and instructed employees to falsify information, and the external publicity was seriously inconsistent with the actual capabilities. This behavior not only damaged the company's reputation, but also led to employee dissatisfaction and resignation. This short-sighted behavior of Company L made it difficult for it to gain a foothold in the fiercely competitive market.